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CatCard Goes Mobile
Brand: University of Arizona
Goal: Awareness
Tools used: Adobe Photoshop & Illustrator
I created print and digital marketing assets to support the launch of the University of Arizona’s new digital CatCard (official school ID), available on Apple Wallet and Google Wallet. Working within UArizona’s, Google's and Apple’s brand guidelines, I developed graphics and messaging tailored for Instagram, email, print and other student-facing platforms.








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